Elm Biosciences

Brand Launch

Introducing Elm Biosciences, co‑founded by Martha Stewart and dermatologist Dr. Dhaval Bhanusali. Built by science, backed by an icon. As seen in the The Wall Street Journal, WWD, The Cut, Glamour, Marie Claire, People, and many more. Joined the team in the pre-launch phase to shape art direction, develop cohesive visual design systems, and create both digital and printed brand assets, including social media content and brand collateral.

 

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Photographer: Heather Hazzan
Stylist: Becky Akinyode
Hair: Evanie Frausto
Makeup: Linda Grandin

Photographer: Carin Backoff
Styling: Paolo Nieddu
Hair: DJ Quintero
Makeup: Nicole Daisy Toye

Photographer: Casey Zhang
Production Design: Léa Mazy

Head of Brand: Zoe Cohen
Art Director: Bella Raykhman
Production: Shay Johnson

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Bella is an Art Director with a propensity for conceptualizing bespoke, elevated creative. Her work is always rooted in craft, leading to authentic, ownable, and refined brand worlds.

She's based between New York & London.

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